Skip to content

Frequently asked questions

How FNB works — for the people buying, and the suppliers they buy from. Something not answered here? Write to hello@fnb.com.sg.

For buyers

What is FNB?
FNB is the search directory for Singapore’s F&B trade — type a product, a brand or a company name, see which suppliers carry it, and contact them directly. It lists importers, distributors, wholesalers, producers and service suppliers. FNB (fnb.com.sg) is operated by Food & Beverage Pte. Ltd. (UEN 201627852W), a Singapore company. It is not a marketplace: nothing is bought, sold or paid for through FNB.
Is it free? Do I need an account?
Free, yes. Searching and browsing need no account. To see a supplier’s phone, WhatsApp, Telegram or email, or to send them a catalogue or pricing request, you sign in with your work email — we send a code, there is no password. Suppliers see who contacted them; nobody else does, and we do not sell your details. Suppliers sign in the same way to manage their own listing.
How do I find a supplier for a specific product?
Type the product into the search box — a brand, a generic (“tonic water”, “frozen berries”), or a supplier name. Results show matching products with the supplier who carries each one. A supplier page lists every product we have for them, with filters by brand and type where there is more than one to choose from. If we have no price list for a supplier yet, their page may show only a few products, or none.
How are search results ordered?
By how well each result matches what you typed. A company or product you name exactly comes first, for everyone. Among the other direct matches, suppliers whose goods are in Singapore come before suppliers who ship from overseas: FNB Verified suppliers lead the Singapore matches, and FNB Overseas Partners lead the overseas ones. Between two equally good matches, the supplier with stock in Singapore comes first. Looser matches — a near spelling, a word in a description — come after all of these. Paying never puts a supplier into a search it does not match, and never puts an overseas company above one with stock in Singapore.
Do all suppliers on FNB hold stock in Singapore?
No. Most suppliers on FNB are Singapore companies, but a company abroad can list too, and its page and its search results say so: “Ships from” and the country, with a lead time in days that counts production, freight and customs clearance. A company abroad that sells to buyers here directly lists through the FNB Overseas Partner programme, and FNB checks it before its page goes live. An overseas brand sold through a Singapore importer or distributor has no page of its own: it appears under “Brands we represent” on that company’s page, and you order it from them. Whoever you buy from, confirm stock and lead time before you order.
How do I contact a supplier?
Use the enquiry form on their page. If the supplier manages their listing, your enquiry goes straight to them; if they have not claimed it yet, we relay it to the best contact we have for the company. Either way you deal with the supplier directly from there — FNB is not a middleman and takes no commission.
Is FNB a marketplace?
No. FNB is the search directory for Singapore’s F&B trade. There is no cart, no checkout, no ordering and no payment through FNB — when you find a supplier you deal with them directly, on your own terms. It is not a price comparison site either: no price appears on FNB unless its supplier chose to publish it, and FNB never ranks or compares suppliers by price.
Why do most products say “price on request”?
Trade prices are the supplier’s to publish, not ours. Most Singapore wholesalers quote per customer — volumes, delivery and terms all move the number — so listings default to price on request and the enquiry form is the fastest way to a real quote. Suppliers who choose to publish prices have them shown automatically.
What does the FNB Verified badge mean?
FNB has checked a company registered in Singapore and keeps its listing current. It is an optional paid membership, and it is about the company rather than each product. It changes search in one way: a Verified supplier is listed first among the direct matches of a search it genuinely matches. It never appears in a search it does not match, it is never lifted on a loose match, and it never outranks a supplier or product you named exactly.
What does the FNB Overseas Partner badge mean?
It is a different check, for a different kind of company: one registered outside Singapore that sells to buyers here directly, with no Singapore importer or distributor. Before its page went live, a person at FNB checked its registration in its home country, held a video call with a director or someone with written authority to sign for it, called the company on contact details we found ourselves, saw a recent export document, and checked each food-safety certificate with the body that issued it. We repeat the checks every year, and the page says when a certificate expires. The badge is not a guarantee of any order, of product quality or of delivery. Before a first payment abroad, confirm the supplier’s bank details by phone on a number you already have, and treat any emailed change of bank details with care.
What do the other labels on a supplier page mean?
“Ships from” and a country mark a supplier whose goods come from abroad, shown with its lead time in days — production, freight and customs clearance included. “Brands we represent” on a Singapore company’s page lists the overseas brands it sells under an agreement; FNB has confirmed each one with the brand itself, and you order those brands through the Singapore company. “Wholesale only” marks suppliers who do not sell to the public. A page built from public sources says so in a sentence — the supplier has not claimed it and has not vouched for the details — so confirm with them before you order. A dated line, “Company details last checked on…”, means a person — the supplier or our team — confirmed the company details that day.
A listing is wrong or out of date. What do I do?
Email hello@fnb.com.sg with the correction and we will fix it. If it is your own company, claiming the page is the better path — then you control it directly.

For suppliers

My company is already listed. How do I take control of the page?
Open your company page and press “Is this your company?”, or search for it from “List your company”. You sign in with a six-digit code sent to your email and confirm it is your company, and the page is yours to manage straight away. A person at FNB checks every new owner afterwards, and if the page lists an email address for the company, we let the company know too. If it turns out not to be your company, we take the page back.
How do I list my company on FNB?
Go to “List your company” (fnb.com.sg/join) and search for your company by UEN or name first: most Singapore suppliers are already listed, and if yours is, one click makes it yours. If it is not, send your company name, UEN and work email, and your price list if you have one — we build your product listings from it. Listing is free for a company registered in Singapore, and with its UEN your page is live and yours to manage as soon as you send it; a person at FNB checks every new owner afterwards. A company registered abroad with no representative in Singapore is the one exception: it lists through the FNB Overseas Partner programme, at S$199 a month: it pays the first month to send its application, and we then check the company (fnb.com.sg/overseas-partners).
What does listing cost?
Nothing for a company registered in Singapore, or for an overseas brand listed through its Singapore representative. Being listed, claiming your page, and receiving enquiries are free. FNB Verified, at S$99 a month, is optional and only for companies registered in Singapore — you never need it to be listed. A company registered abroad with no representative in Singapore is the one exception: it lists through the FNB Overseas Partner programme, at S$199 a month. It pays the first month to send its application, and if we cannot approve it, that month covers the check and nothing more is charged (fnb.com.sg/overseas-partners).
What do you check before listing a Singapore company?
That its UEN is live on ACRA’s register and the name matches; that it has a business address in Singapore; a Singapore phone number, or a short call with us; and that the website on the listing is its own. A company registered abroad that applies as a Singapore one is not listed as Singaporean — we tell it the way in that fits: through its Singapore representative, or through the FNB Overseas Partner programme.
My company is registered outside Singapore. Can I list?
Yes, in one of two ways. If an importer, distributor or agent in Singapore sells your products under an agreement, you are listed free as a brand on their page, under “Brands we represent”, and buyers order through them — you do not get a page of your own. If no company in Singapore represents you, you list through the FNB Overseas Partner programme at S$199 a month: you pay the first month to send your application, we check your company, and your page goes live with the FNB Overseas Partner badge when the check passes — if we cannot approve it, that month covers the check and nothing more is charged. Start at “List your company” (fnb.com.sg/join), or read fnb.com.sg/overseas-partners first.
We import overseas brands. Can we show them?
Yes, free. From your company’s dashboard, add each brand you sell under an agreement, with its letter of authorisation or distribution agreement. We confirm it with the brand through contact details we find ourselves, and the brand then appears under “Brands we represent” on your page — so a buyer who searches for the brand finds you.
Why does FNB charge overseas companies?
Because checking a company abroad takes a person real work, and that check is what a Singapore buyer needs before dealing with a supplier they cannot visit. A buyer here can look up a local supplier at ACRA, call the office or visit the warehouse. With a company abroad they rely on what they read on a screen, and online that has become easy to fake — a copy of a real exporter’s website, an email address one letter away from the real one, a certificate that was forged or expired long ago. So we check the registration at home, hold a video call, call the company on details we find ourselves, and check export documents and certificates with the bodies that issued them — and we do it again every year. A Singapore company is one register lookup and a short call, which is why it lists free. The S$199 a month pays for that work; it does not buy a place above suppliers who stock in Singapore.
What if FNB cannot approve my overseas company?
The first month you paid covers the check: your membership ends with that month and nothing further is charged. Our email says why, and if something changes — a certificate renewed, a document found — write to us and a person looks again.
Can an overseas company be FNB Verified?
No. FNB Verified is for companies registered in Singapore: its check starts from the company’s record at ACRA. A company registered abroad is checked through the FNB Overseas Partner programme instead — a different check for a different kind of company — and carries the FNB Overseas Partner badge.
What can I do once the page is mine?
Everything on your page: edit the details, add contacts, upload your catalogue, add and edit products, publish or unpublish them, decide whether your prices are public or on-request, and receive enquiries directly.
Can you import my price list for me?
Yes — a PDF or spreadsheet price list is how most catalogues here started. Attach it to the “List your company” form (fnb.com.sg/join) or email it to hello@fnb.com.sg and we will load it; you can then correct anything from your dashboard once you have claimed the page.
Should I include barcodes (EANs) with my products?
Please do. A product name changes from one price list to the next; its barcode does not. That is how we tell that your product and another supplier’s are the same item, whatever each of you calls it. There is a barcode field on every product in the dashboard, and a column for it in catalogue imports.
Do my prices have to be public?
No. Prices are private by default, and only you can make yours public. Keep every price private (buyers see “price on request”), or make every price public — any product you mark private on its own stays private either way. If you want prices shown on chosen products only, email hello@fnb.com.sg and we will set that up for you.

The data

Where does the data come from?
Three places: public sources (company registries, supplier websites and published price lists), submissions by the trade (chefs, bar managers, purchasing teams or the suppliers themselves), and suppliers who claim and manage their own pages. Every claim, submission and correction passes through a person.
How current is it?
Supplier-managed pages update the moment the supplier saves a change. Public-source listings carry a “last checked” date where we have checked them, and corrections sent to hello@fnb.com.sg are applied by hand. FNB is new and incomplete: some entries are thin and some are out of date, so confirm minimum order, delivery and price with the supplier before you order.
Why does a supplier show fewer products than they actually carry?
We list what we can source: a published price list, a claimed catalogue, or products the supplier entered. If a supplier carries more than their page shows, the fastest fix is theirs — claim the page and upload the current list.
Can my company be removed?
If you want your listing amended or taken down, email hello@fnb.com.sg from a company address and we will act on it.

Ready to start?

Search the directoryList your companySuggest a supplier